ZingTrain Keynote Topics
Bring out the best in your audience with keynotes that inspire action!
ZingTrain’s engaging, motivational keynote speakers will share elements of Zingerman’s organizational success, and bring to life how they look and feel in the workplace. Their expertise will give your audience the confidence and tools to take action in their own organizations. They’ll learn new techniques and frameworks to supplement and reinforce their work.
Building a Culture of Great Service
Transform not only customer service, but the overall culture of your entire business!
Early in the game, we realized that in order to deliver exceptional customer service day in and day out, we would need to focus on more than “just” customer service. We would need to build a culture of great service through the entire organization of multiple businesses and hundreds of employees! This meant a top-to-bottom, every employee, every touch-point with a customer, interaction with a vendor, in person, in writing, virtually, or over the phone that is also continually evolving and upping its game. Phew!
The focus on creating our great service culture is indeed the focus of this engaging, compelling keynote. Hear all about how focusing on the 5 Elements of a Building Culture can transform not just your customers’ experiences, but the overall culture of your organization, too!
Audience takeaways:
- Zingerman’s time-tested framework for a service culture to adapt and apply in their own organization
- Practical customer service tools to help participants at any level elevate the quality of service they provide
Creating a Vision of Greatness
How to use this powerful tool to fuel your organizational and personal success
Doesn’t it just make sense that if you know where you want to end up, it will be easier to figure out how to get there? We think so too, which is why we are such believers in the power of visioning and why we teach it throughout our organization. Our approach applies on any scale – from articulating the future of your organization in 20 years to figuring out a successful in-store promotion. We believe visioning is why the Zingerman’s Community of Businesses exists – and why we are successful. Come get inspired. And then get going.
Audience takeaways:
- A proven process for connecting to what success looks like – be it for an individual, an organization, a change
- Inspiring stories from Zingerman’s and others of how our visioning process led to levels of greatness that aligned with their own definitions of success
- Tools to share your vision with others and solicit productive, constructive feedback
Living Servant Leadership
How we teach and implement the philosophy of Servant Leadership, a management approach that focuses giving great service to staff
Strong leadership and innovative management practices have been key to Zingerman’s success. Adopting servant leadership helped us define clear leadership expectations and a management approach that prioritizes giving great service to our staff, so they can best serve our customers. And it’s not just for formal leaders! We believe leadership is a skill that can be practiced by any employee in any position. Empowering employees to act like leaders builds their effectiveness, loyalty, and confidence.
Audience takeaways:
- Zingerman’s adaptation of Servant Leadership and how its been implemented to work for leaders of all levels for over 30+ years
- A perspective on leadership that transcends job titles and formal responsibilities
- Time-tested, proven tools for leaders to apply in their own organization
Effective Change Management
The process we use for every organizational change – big or small!
Change is inevitable. Most people enjoy change when they feel part of the process and resent it when they feel change has been imposed upon them. Managing change effectively is a valuable leadership tool! Learn about the change process that Zingerman’s uses to bring together everyone who will be affected by a change. This field-tested approach encourages feedback and works equally well on small, quick changes or long-term, organizational ones. Take advantage of change to implement lasting and successful results!
Audience takeaways:
- Zingerman’s time-tested, researched-based tools for implementing and sustaining change, whether large or small
- Ways to involve others at multiple steps of the change process to gain support and insight, and overcome resistance
- Understanding of the emotional stages through change and the role a change leader can play in helping other accept – and even embrace – change
