Blog

Customer Service

Strong Systems to Greet Customers: Celebrate 10-4 Day with ZingTrain

The 10-4 tool is when employees acknowledge customers with eye contact and a smile when they are within 10 feet and verbally greet them when they are within 4 feet, creating a welcoming environment. 10-4 Day is an opportunity to celebrate this effective customer service tool and have some fun! Learn about how Zingerman’s Community […]

Customer Service

7 Common Customer Service Mistakes

Over the years that I’ve been a Trainer and Speaker with ZingTrain, sharing how Zingerman’s builds a culture of great service, I’m sure you can imagine how my awareness of the way that different companies deliver customer service has only increased.  Of course, there’s a wide range out there – I personally try to patronize […]

Business Visioning

Why Write a Company Vision and How to Get Started

It’s January 1, 2030 and your business has been quite successful.  What do you see, hear, smell and feel going on around you that is evidence of that success?  If you can describe that scene, you’ll have a vision of greatness for your organization – an incredibly powerful tool to get everyone working together and […]

Customer Service

How to Give Great Customer Service Over the Phone

You’ve probably spent some statistically significant portion of your life on the phone. You know how to pick up the phone, basic phone manners, and how to hang up. We’re all, most likely, perfectly capable of picking up a phone and talking into it… But we also need to learn to take the art of […]

Business Visioning

New to Visioning? Read This First

Dear Vision Novice, You’ve made a wise decision to learn how to write a vision. Back in 2006, I attended the Creating a Vision of Greatness 2-day seminar.  It has had a profound impact on my life ever since.  At the time, of course, I couldn’t have predicted this.  In fact, I had doubts. Yes, […]

Business Visioning

How to Write a Vision of Success

Before I get too far into this blog post about how to write a vision, it feels appropriate to share a vision of what success looks like for this blog post.  Here goes:

Training & Business Systems

How to Hire for Positive Bottom-Line Results

Proven Strategies to Build a More Effective Hiring System There may be industries out there where employee turnover isn’t a problem, but retailing certainly isn’t one of them. Finding, hiring and retaining good staff is one of the biggest challenges that retailers face, and many owners and managers get discouraged by how hard it is—regardless […]